Media Attention

The Bambi Belt in the news and His Majesty the King-Willem Alexander's visit to MMC Veldhoven


Bambi Medical has received a lot of media attention during the past weeks. On February 20th the Maxima Medical Center published a press release announcing that they are the first hospital in the world where premature babies are monitored wirelessly with the Bambi Belt. A week later, His Majesty King Willem-Alexander visited the same hospital to learn more about innovations in the Neonatal Intensive Care Unit (NICU).

MMC is the first hospital in the world using the Bambi Belt

MMC Veldhoven published a press release announcing that it is the first hospital in the world where premature babies are monitored wirelessly with the Bambi Belt.

In this press release Heidi van de Mortel, project leader for complex implementations of technology and innovation at MMC, said: “At the neonatology department of MMC we are committed to an innovation that will bring significant improvement in the care for premature babies. This revolutionary step is possible with the introduction of the Bambi Belt, which replaces adhesive electrodes used nowadays for vital signs monitoring of premature babies.” She also highlighted that “the first impression of monitoring babies without adhesive electrodes is positive.”

The press release was widely covered, and news about the Bambi Belt was published on the front pages of Dutch media, including NOS, NRC, and Eindhovens Dagblad.

We at Bambi are extremely proud that we can see the Bambi Belt in action (without adhesive electrodes) in the hospital. We look forward to taking the next step in our focused launch by starting soon in the second hospital in The Netherlands, the AUMC in Amsterdam. Their contribution was key during our clinical trials, and we are very grateful for their ongoing support.

Royal Visit to MMC

On the 28th of February 2024, His Majesty King-Willem Alexander of The Netherlands paid a visit to MMC. The hospital invited Him to learn more about innovations that have been implemented and how collaboration between hospitals in the Brainport region and the Eindhoven University of Technology is organized. The Bambi Belt was presented to His Majesty by a nurse and a neonatologist. Afterwards, He had a conversation with the parents of a baby, that was monitored with the Bambi Belt. For the final discussion, Sidarto Bambang Oetomo, Chief Medical Officer of Bambi, was invited to present the “Bambi story”. The King showed a genuine interest in both the product and the story of the company. Thanks to His curious questions a vivid conversation developed. Sidarto had the opportunity to summarize the obstacles that Bambi encountered during the journey towards the CE marking. It is needless to say that our Chief Medical Officer was very proud to share his success story with His Majesty the King.

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